TREND SCHOOL IS IMMERSIVE, INTIMATE, AND INTERACTIVE…AND IT WILL TRANSFORM YOU.

Thousands of executives have gained the awareness and vision necessary to connect with young consumers by attending Trend School. Part grad class, part mini-conference, part networking event, Trend School takes you beyond what's happening with young consumers by delving into why they do what they do. Comprehensive Cassandra Report presentations. Pervasive macro trends. Amazing guest speakers. Product samples. Taste tests. Tech demos. Ideation exercises. Cool music. Hot videos. Gen Y consumer panels. It’s all there, in one intense day.

Sometimes it doesn’t make sense for a large group of executives from a single company to travel to our Trend School locations, so when that happens, we bring Trend School on the road, either right to your company or to an off-site location of your liking. These “Private” Trend Schools offer the same great content, special guests, interactive consumer panels, and immersive activities (like our Trend Store and Taste Tests) as every other Trend School session.

In planning a Private Trend School, you have a few options to consider. For one, we can tailor our curriculum to focus on topics that are especially relevant to your business. For another, you can choose to hold a half-day session if that suits you better. Either way, we know that you and your team will walk out of Trend School feeling energized, inspired, and totally up-to-speed.