The Hive Mind Dec 16, 2019 ... love and support for the artists they admire but conversely are just as swift to shut down perceived criticism of the object of their idolatry, which can quickly turn abusive and even frightening. The Barbz, Nicki Minaj’s fandom, are so loyal to Nicki to the point that they tolerate absolutely zero dissent, even from other Barbz. They viciously attacked a fellow fan and journalist who tweeted her desire to see Nicki put out evolved content as she continued to grow as an artist, going so far as ...
The New Social Order Dec 15, 2019 ... short-form video platform has made stars of a number of young creators, although most of them haven't been able to monetize their success, as sponsored content "isn't part of TikTok's DNA" (unless, as Vox noted, you're one of the artists whose song becomes a TikTok meme). In a Vox profile of 16-year-old Haley Sharpe, who became TikTok famous for a video of herself dancing, Sharpe said she ultimately wants to move to YouTube—a common career goal for Zs. “TikTok feels temporary and a little ...
Over Stimulation Sep 20, 2019 ... content become the casualty. In addition to all of the streaming TV, podcasts constantly release new episodes; Spotify pops up to remind people of new music by their favorite artists; and newsletters abound with articles, lifehacks, and ever more media to check out. It's no wonder that half of youth in the U.S. and UK get stressed when choosing entertainment options, whether that's a show to watch or a game to play. The fact that previously relaxing activities, like watching television or listening to ...
High Society Sep 17, 2019 ... time wherein diet culture and extreme ways of eating were rife, Zs are witnessing a backlash against these highly prescriptive ways of eating, with self-proclaimed health gurus coming out against the diets they once stood for, as well as being outed as scam artists. Indeed, Zs possess a less-discriminate attitude against foods that are deemed unhealthy, especially fast food or junk food. What’s more, this cohort has grown up connecting with major food brands via entertainment. When fast foods ...
It's A Mall World After All Jun 23, 2019 ... Boston-based mall Boston Seaport hosts DTC brands like Away, Warby Parker, and Outdoor Voices; it also commissioned artists to create work for an outdoor corridor and launched The Current, a mini "village" of nine tiny spaces that are curated around a set theme and change every six months. Similarly, The Grove launched Pop Shops, 12 small-format stores designed to let online brands test out physical locations; Easton Town Center in Columbus, OH, opened Shop Lab, a short-term space for online brands ...
Retail 2.0: Shopping As A Live Event Jun 18, 2019 ... with its Carrè Club pop-ups in Singapore, Los Angeles, Milan, Toronto, and New York. Guests could have their portraits sketched, sing karaoke, relax in a cafe, and watch on-site artists create designs for the famous scarves. As "carrè" means "scarf" in French, the event also featured stories about the iconic accessory. Exclusive scarf prints were available for purchase, creating an in-the-moment urgency that mimics traditional sales events. Earlier in 2018, Hermès featured an exhibition, Avec Elle ...
Breaking Bad Mar 20, 2019 ... launch of CHIME, a zine featuring selections from writers, artists, and activists around the world, and a short film titled The Future is Fluid, where individuals from around the globe discuss what the term “gender” means to them. ...
There's No Place Like Home(town) Dec 11, 2018 ... to the people who still live there. This type of amplified hometown pride is also becoming part of the larger cultural conversation as the artists youth listen to are magnifying this message on a larger stage. Drake catapulted “The 6,” his now-iconic reference to his hometown of Toronto, to an international phenomenon that he repeatedly wove into his chart-topping albums as millions of fans meme-ified and adopted the phrase for themselves. Beyonce similarly celebrates her Houston upbringing ...
Have Guidance, Will Travel Dec 08, 2018 ... to Morocco next April, will welcome guests to the brand’s new Equinox Hotels.West Elm Earlier this year, home goods retailer West Elm launched West Elm LOCAL Experiences, continuing the brand’s investment in creative communities and local economies. Participants are invited to engage with artists and craftsman in unique experiences, learning knowledge or skills reflective of the local culture and/or craft, making it particularly appealing to those visiting the area.New York Times Urban Adventures ...
Home & Away Marketing Tips Dec 02, 2018 ... that chronicles why California is such a source of inspiration to the brand and countless others artists and brands. In addition to the book, Oliver Peoples used the opportunity to design a new set of frames with Assouline to further celebrate the collaboration. The eyeglasses are an optical frame with a clip-on sun lens, which further underscores the brand’s California connection.Kiehl's Even though skincare brand Kiehl’s calls NYC home, the brand celebrated culture across the world with its third ...