Cassandra's 2021 Outlook Dec 16, 2020 ... neighborhood and community that highlights just how localized their lives are right now. Whether they’ve stayed in a city or have decamped for more space (or even moved back into their parent’s houses temporarily), Millennials and the oldest subset of Gen Zs are existing in the neighborhoods they find themselves in a very new way.Cancel Culture is CancelledWhile seemingly everything was literally cancelled in 2020 (even the year itself), the growing backlash against cancel culture, simmering for years now ...
Peace Of Mind: The Guide To Gen Z Burnout Sep 22, 2019 ... feel comfortable saying “no” to friends. When asked about whether or not he felt guilt when he couldn’t give time to his friends, a 19-year-old male in our Kansas City focus group said, “I used to feel guilty in high school because I was always around my friends. We were always making social plans because we were just in school and work. But after high school when we got older, we all grew more respectful for each others’ time. I've lost that guilt. I have to put myself first before anything ...
High Society Sep 17, 2019 ... perceived as more of a wellness practice and less of an old druggie stereotype. - The Evolution of Drug Culture - The Decriminalization of Psilocybin Mushrooms (aka Magic Mushrooms or Shrooms)Earlier this year, Denver became the first city in the U.S. to decriminalize the personal use and possession of psilocybin mushrooms, and Oakland quickly followed suit, taking Denver’s ordinance one step further by decriminalizing any plant or fungi that has hallucinogenic or psychedelic properties. While these ...
No Money, More Problems Sep 16, 2019 ... , aged 28 and from Kansas City, told us, “One day it all just hit me and I had a complete emotional breakdown on campus, and then I left and didn't continue my degree. I just didn't know where I was anymore, why I was there, why I was working so hard anymore, or what I wanted in life. I realized I just racked up a ton of money in a degree that I'm not even sure if this is really what I wanted to do, and a lot of it was my parents' pressure to go to school and without me really knowing what it was I ...
The Future Of Experiential Retail Jun 24, 2019 ... pop-up not only showcased and sold a curation of products recommended by The Strategist’s editors, but also hosted lectures and demos from editors, industry insiders, and influencers in a dedicated New York Media lounge space, bolstering the online publication’s content with physical and experiential retail. Buzzfeed Buzzfeed was involved in the set up of Camp, a physical toy store in New York City that opened last December. Camp mitigates the high cost barrier to traditional physical retail pop ...
The Direct Connection Jun 21, 2019 ... launched a series of Pictionary-style puzzle ads on the NYC subway to occupy and engage potential customers as they traverse the city. The fun ads combine Casper’s aesthetically pleasing style and gamification to push the brand’s message about better sleep. Billie The DTC women’s razor brand Billie debuted a marketing campaign depicting women more realistically in its Project Body Hair campaign. The ads featured females with all colors and forms of body hair. The ad broke the taboo surrounding female ...
Retail 2.0: A.I., AR & VR Jun 20, 2019 ... on a VR headset that provides an immersive experience about the region in Mongolia where the cashmere is sourced and the people who made it.AmazonTo celebrate Prime Day last year, Amazon debuted 10 VR kiosks in malls across India. These experiences transported viewers to a city filled with Prime Day products, like home goods, toys, and clothes. Using an Oculus Rift headset and Oculus Touch controllers, customers could pick up any 3D product and examine it from all angles, even putting clothing ...
Breaking Bad Mar 20, 2019 ... didn't know.MICHAEL, 48, PAThe stigma around weed follows suit: 42% of Zs and 36% of Ys in the U.S. think there is a stigma around using marijuana, while 31% of Xers and 28% of Boomers in the U.S. feel this way. Ys in particular have been the generation to normalize marijuana use by championing it across multiple verticals, with weed being elevated and celebrated in entertainment (with hit shows like High Maintenance and Broad City, among others) and wellness (the CBD craze), and as a result, Ys are ...
Find Your Place Dec 17, 2018 ... important to modern young adults that they're finding ways to do so as much as possible, and with this tendency, they're regularly looking for fulfillment beyond the places where they live. When they're in their city/town, they're less present amidst their surroundings because they're thinking about where they're going next, while the times they're most present are when they're visiting a community that's not their own. Nearly six in 10 Trendsetters in the UK and half in the U.S. (57% and 48 ...
The State Of The Sub/Urban Dec 15, 2018 ... Camden Town will be getting its own version of NYC's High Line. As urban parks are often threaded through a city, they aren't just destinations to escape to, but they're also ways in which people can have more greenery around them regularly when commuting or even when looking out their windows. The future of cities will offer much more of this, as demonstrated by Paris planning this century's largest urban and suburban re-greening project, with the creation of a new forest on the city's northeastern ...
