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Macrotrends

Influence Buy Category

... their followers are most likely to make. Across the board, we found that youth that follow influencers in a certain category are also likely to make purchases in that category (those following beauty influencers are likely to make beauty and grooming purchases, those following cooking influencers are likely to make purchases in the cooking category, etc.)—but what we also found were adjacent categories worth your exploration. The following infographics display our findings, which present a ...

Tips From The Influencer Industry

... The following piece features Q&As from experts in the influencer marketing industry and will shed light on influencer trends, the future of the industry, and the culture of influence.Cassandra spoke to experts from ENGINE and Kindred, two companies that have their fingers on the pulse of the influencer marketing industry. Provided below is an infographic featuring best-in-class tips from the industry pros, as well as full Q&As wherein Cassandra asks burning questions about the present climate ...

Extracurriculars

... types including blog posts, infographics, and listicles on an array of topics including saving, spending, and debt management. - ALT-ED PLATFORMS - These platforms are reinventing the private tutor model, offering custom educational services that resonate with digital denizens. AltSchool Education startup AltSchool, known for its micro-schools and personalized learning platform, has started working with public school partners. The small pilot programs at California school districts Arcadia Unified ...

The Binge Method

... record low live ratings upon return from an extended break. Marketers should provide bingers with hacks and platforms to help them absorb more in less time, such as episode recaps, article summaries, and highlight reels, as well as information to help them plan their binges and prioritize, such as the handy Nielsen infographic, “How Long Will it Take to Watch…” Brands should also make an effort to emphasize the enjoyable, celebratory element of bingeing—the feeling that it provides an escape from the ...

Life Resume

... collected from Facebook.Intel’s What About Me? app generates a personal infographic profile that serves as a snapshot of one’s social media life.Honda’s Leap List campaign helps young people accomplish a list of wild activities before settling down.Hilton Garden Inn fans who shared their “Ultimate To-Do” list on Facebook were entered to win trips to complete their list.STA Travel compiled a list of “30 things to do before you turn 30”—like “write a letter to Juliet in Verona” and “float in the Dead Sea ...

The 3Rs

... driving motivation to action, and infographics, real-time trackers, dashboards, and countdowns will all drive young people to your cause. Having something definitive to show at the end of a project, process, or even purchase provides a clear incentive for individuals to jump on board. - TOMS - RESULTSTOMS excels at showcasing its purpose, its progress, and its tangible results through visually appealing and comprehensible imagery. Engaging infographics give scope and meaning to facts and figures ...

Data

POP Landscape

... Recipes | Blog posts | Life hacks | Quizzes/ quiz results | Trailers/ promos | Statistics | Top 10 lists | Think pieces/ editorials/ essays | Discussion threads | Expert reviews | Infographics SOCIAL CURRENCY Social currency, especially for Trendsetters, is rooted in being the first to experience, discover, or share something. Getting an early glimpse or behind-the-scenes experience of the next big thing is extremely valuable to young people today. What do you consider to be social currency ...

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