278 results for 'local'
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Macrotrends

(Pas)Sport

... sporting events based on a predicated interest—they’ll see any sport or team if it’s important to the destination. When I travel I try to attend local sporting events because I want to get a local experience of the sports community.BRYAN, 28, NYSports venues are shrines of a locale, but unlike other landmarks, they aren’t tourist traps; they’re where locals are proud to hang out and engage with the community. As such, just by being in a sports venue, young travelers can feel like they’re an ...

Living Experiments

... Living in a variety of environments has become a key aspiration for Ys who see doing so as a critical part of their personal growth in adulthood.The world has gotten smaller and more global due to technology, and Gen Y has developed a particular passion for experiencing the exotic and diverse locales they see regularly online and in the media. Past generations generally had to wait until they were older to be able to afford to visit the various destinations on their individual bucket lists, and ...

Soloists

... feel more comfortable vacationing alone than ever before because they have tools to help them do so: there are apps to connect them with locals who can show them around, mobile translation products that help them when they don’t know the language, services that pair them with dinner partners, and chic hostels that let them share the cost of a room without suffering a style downgrade. In this way they’re able to explore and immerse themselves in new cultures without feeling like an outsider (see ...

Cultural Diplomats

... traveling the world as a life aspiration. In fact, GYs are the fastest-growing age segment in travel spending despite widespread economic uncertainty. They prioritize international travel above categories that previous generations held dear, like owning homes and cars, and their preferred style of travel is similarly unique, foregoing sun and surf vacations in favor of immersive cultural experiences and voluntourism expeditions. This shift reflects their desire to feel like locals rather than tourists ...

Geomarking

... watches and eyeglasses in different ways, reflective of their personal style.Spice brand McCormick’s “Flavor of Together” campaign asked individuals around the world to share stories of how they use the company’s products in dishes that reflect their cultures and locales.To celebrate the 50th anniversary of “It’s a Small World,” Disney created a global sing-along, in which participants were invited to record videos of themselves singing it in their local surroundings. ...