Need For Speed Sep 20, 2018 ... focus on optimization and innovation down to a regional level will certainly curry favor with young consumers, who not only demand the removal of barriers to convenience but also expect customization with their speed. Faster is generally better, as long as there is sufficient time to review the process and make corrections as needed. Being able to complete transactions online or through a mobile app is much better than doing so in person or through 'snail' mail.DAVID, 20, KSUltimately, young people ...
Cease & Assist Sep 13, 2016 retail customer service customization personalization shopping ... information to curate a box of 12 items, which it mails to customers four times a year. Parents keep the outfits they like and return unwanted items.More than one in five young adults are overwhelmed by shopping experiences in which they are presented with many choices.Three-quarters of youth have looked up expert product reviews online.More than a third of Trendsetters would like to see even more expert reviews when shopping online. ...
Dollars For Change Mar 09, 2016 money social consciousness crowdfunding ... that I can see that my $5 donation brought the total to $1,250,135, and paid for, say, 10 square feet of land or a rabies vaccine for a homeless animal. It’s so much better than putting a $5 check in an envelope and putting it in your mailbox, where it just disappears.JOEL, 29, CTWhile young people are still establishing themselves financially, they nonetheless place importance on giving money to initiatives in order to show their support. As they’ve come of age, they’ve emerged as ...
Brand We Dec 05, 2015 family global relationships marriage ... fêted via “brodal showers.” And, with Relationship Goals diversifying, weddings, too, are getting more personal. In many nations, younger generations feel reduced social pressure to adhere to matrimonial pomp and circumstance. For instance, a Western bride may now wear blue instead of white (or, in China, may wear white instead of red); a couple may skip the ceremonial cake cutting in favor of a pie buffet; and invitations may arrive in guests’ inboxes rather than their mailboxes. As with most ...
Life Skills Mar 10, 2015 education gen z play technology hobbies ... is a subscription service that mails kids a new coding project each month. Created by two former Google employees, the program’s boxes contain an activity book with over a dozen apps to build and app trading cards with lines of code on the back. Children choose the project they want to do, then go online to type the code and run the app on Bitsbox’s virtual tablet; afterwards, they can send the app to their own device and even share it on social media.DASH & DOTStartup Wonder Workshop’s Dash ...
Digital Intimacy Dec 04, 2014 relationships social life social media Digital Intimacy eLationships ... “the Internet’s equivalent of mailing postcards rather than plastering a billboard.” For example, by sending what feels like a personalized invite to an event or creating an individualized response to customer service needs, brands can enhance their relationships with consumers. Ys’ and Zs’ evolving preference for digital intimacy heightens the importance of mobile marketing and the quality of their conversations with brands. They’re expecting more sincere communication on their mobile devices ...
First Glocals Sep 04, 2014 global travel local culture ... . Try The World, GrubBox, and Global Delights send boxes of curated foods from different countries each month; Memebox delivers the latest Korean beauty products, and Kawaii Box mails cute items from Japan and Korea to consumers around the globe. E-commerce bazaars like Live Worldly and Shop Latitude allow users to discover goods by country and experience a bit of armchair travel along the way. Brands should offer discovery maps, highlight global trends, and create international online marketplaces ...
Surprise & Delight Mar 14, 2014 marketing retail customer service e-commerce ephemeral ... bauble,” a jewelry item that’s been discounted down to $10 or $20 for that day only. Subscribers receive email clues to guide their website search for the surprise deal of the day.Bare Escentuals’ non-traditional loyalty program rewards members with personalized gifts and event invitations, and mails them surprise products at unexpected times (in addition to the more customary birthday gift).Caribou Coffee introduced a new loyalty program, Caribou Perks, which incents customers with surprise rewards ...
Alt Pay Mar 10, 2014 retail technology e-commerce local mobile social media ... retailers across the US.Mobile wallet app Kuapay works with brands to create built-in loyalty systems and pre-pay options for easier purchasing.Venmo links to users’ bank accounts and social networks, allowing for seamless transactions between Facebook friends and email contacts. The interface features a Facebook-like feed of recent expenses and payments between friends. - PAY-MAIL - New platforms make it easier to exchange cash among friends and enable simple peer-to-peer payments for early-stage ...
On/Off Mar 07, 2014 marketing retail customer service e-commerce shopping On/Off ... process.EXPERIMENT WITH NEW MOBILE TECHNOLOGIES BOTH IN-STORE AND OFFLINEUK retailer Argos is piloting an NFC program in 40 stores, which will enable shoppers to engage with staffers and receive the latest store offers and deals via their NFC-enabled mobile device. Best Buy takes a similar approach, tagging in-store products with QR codes which connect shoppers to detailed product information, comparisons, and reviews. Offline, IKEA’s mail-order catalog can be used with its mobile app’s augmented reality feature ...
