The New Social Order Dec 15, 2019 ... categories to build a following around. This is especially true as things shift from the traditional beauty, fitness, and lifestyle content that social media’s first influencers became famous for—the stylized photos showing beautiful people living seemingly charmed lives. “Instagram got so saturated with perfect imagery,” said Taylor Lorenz, a journalist who covers influencer culture. “But last year, burnout became a huge talking point [and] I think this sparked a reaction where people were like ...
Life For Like Dec 14, 2019 ... that correctly) and the social desirability that now surrounds the once private act of taking a bath. On social media, the internet’s obsession around bath time can be seen in perfectly shot Instagram photos of dye-bombed bathwater, women sipping wine and reading novels while soaking, trays of food perched above luxurious baths, and even YouTube videos of influencers’ bath routines (and yes, many do in fact get into tubs and bathe on-camera). In an age where self-care is aspirational, the bath has ...
Retail 2.0: Tech-Based Commerce Jun 19, 2019 ... Little Red Book, began as a sort of travel diary for social networking—a way for users (primarily women) to share photos of places they'd visited, things they'd bought overseas, and beauty items that were hard to find in China. Eventually it expanded into e-commerce, actually selling the items that were pictured. Today it has over 100 million users and is even expanding into offline sales: it recently opened a brick-and-mortar store in Shanghai.Google LensThe tech giant added this feature to ...
The Urge To Splurge Mar 16, 2019 ... overall, have more ways in which they can show their attachment to any number of lifestyles or cultures as they carve out their nascent identities. It follows that even their splurges in dining out and beauty & grooming are couched in each categories' shareability, made possible by their splurging on tech and accessories. Their tendency to splurge on dining out is a main way in which they’re socializing with friends while generating social currency, as photos of the food they’re eating garner ...
There's No Place Like Home(town) Dec 11, 2018 ... . Trendy jewelry retailer BaubleBar sells similar coordinate pendants and necklaces. With numerous Etsy shops and sellers dedicated to the same practice of featuring zip codes or state shapes in their design, this type of identification has widespread—but still authentic—reach. Youth wear these types of accessories with the same amount of emotional investment as older generations who wore charm bracelets and lockets with photos or mementos of important people or events. In recent years ...
Have Guidance, Will Travel Dec 08, 2018 ... , receiving in-the-know insight from the artists and having an experience that aligns with the lifestyle Vans represents. Apple Much like Vans, Apple hosts free photo walks, where employees take attendees on walks around the city where the store is located, teaching them tips and tricks for taking photos on iPhones. Although the experience isn’t necessarily intended as a tourism activity, it’s an easy way for travelers to get a look at notable sights in their destination.Nearly 1 in 5 U.S. and UK Gen ...
Home & Away Retail Trends Dec 05, 2018 ... stickers and personalized engraving, a lipstick DJ station, and an Instagrammable lipstick wall. Shiseido Japanese skincare brand Shiseido also incorporated social media-friendly elements into the design of its airport pop-up at LAX. Visitors were encouraged to interact with brand ambassadors, who offered beauty consultations, as well as take photos in front of a backdrop featuring a halo and upload it to social media with the hashtag #FindYourStrength.Co-working x RetailThe proliferation of smart ...
State Of The Art Sep 15, 2018 ... , but rather, building off of their work. Ultimately, this can help lessen young people's fear about the tool itself and put more emphasis on the creative outcome the tool allows them to enjoy, much as they enjoy prints designed in Photoshop or art in a museum that was painted with a simple paintbrush.A.I. STRENGTHENS HUMAN CREATIVITYAs A.I. is a tool, it’s only natural that it can help us evolve and expand upon human creativity. After all, algorithms don’t have the sensitivities we use to interact ...
Future Of Fashion & Retail Sep 13, 2018 ... -cum-thought experiment that only accepted personal data as payment for merchandise. Customers had to follow specific rules about trading personal photos, messages, and emails, regardless of sensitivity or comfort, for the pop-up’s t-shirts, screen prints, and mugs, which included artwork from Eine. These pieces of data, once traded, were then emblazoned on displays in the windows of the store, furthering the pop-up’s goal to remind people to place more value on the data they give away everyday ...
Innovation Marketing Tips Sep 08, 2018 ... social-network component based around travel, where users will be able to create profiles to share photos and videos of their trips, follow other travelers, and make recommendations. This new functionality places greater emphasis on creating a community around traveling.Are.na Are.na, a social network in development that won the 2018 Innovation By Design General Excellence award, encourages collaboration, long-term exploration, and new perspectives, while seeking to improve the quality of ...