Sense In Sensitivity Mar 06, 2016 marketing social media ... and make deleting planned posts a top priority: During the Aurora shooting in 2012, Women’s Health magazine forgot to cancel a scheduled tweet, which ignited much criticism among the public. The post was particularly problematic as it contained the word “bulletproof.”Ice cream brand Cornetto UK upset people when it posted a poorly timed Facebook status expressing joy that it was a Friday on Remembrance Day. People quickly attacked the brand for being thoughtless. Entertainment brands also need to ...
Soundscape Dec 15, 2014 communication social life apps mobile voice ... feeling. Sometimes, I also use the function to capture happy moments with my family. JIE, 26, CHINAAt the same time, young consumers are starting to use audio tools to preserve their experiences, recording memorable sounds that they may want to revisit. Capturing audio is much like bottling the essence of a moment: listening to it again can transport one back to an exact time and place. Much as Ys and Zs are using photography to chronicle their lives, audio provides another layer of remembrance. And ...
First Glocals Sep 04, 2014 global travel local culture ... culture. Rather, this tendency is shared among Ys around the world, many of whom are striving to rework local traditions in an effort to make them more pertinent, more enduring, and more accessible to outsiders. China’s Qingming Festival is an annual event to memorialize one’s ancestors, in which individuals have traditionally visited their relatives’ tombs. Today, individuals around the world can also send virtual messages of remembrance through various digital services. The age-old tradition of ...
Fans Forever Jun 10, 2014 media & entertainment movies TV ... had a large enough viewership to last on TV, a dedicated following can prove impactful in the long run, as superfans will continue to celebrate their favorite content for years, drawing more eyes and interest over time and helping old hits maintain their influence in culture. EXPRESSIONS OF ETERNAL FANDOM - MEMES AND REMEMBRANCE - Mean Girls content, including quotes, memes, and gifs, went viral recently for the 10th anniversary of the movie.In honor of the 10th anniversary of The OC, New York ...