Live, Not Buy: Gen Z Activism Mar 22, 2020 ... and the environment. In collaboration with The Born Free Foundation (which she is an ambassador for), Bella launched a petition against using wild animals in UK circuses. The petition was signed over 190k times, which spurred the government to ban the practice. Jamie Margolin Jamie Margolin is a 17-year-old climate activist from Seattle, Washington. Outside of finishing highschool, the teenager is lobbying her lawmakers and running an international nonprofit, Zero Hour, which holds events and ...
Life For Like Dec 14, 2019 ... followers a behind-the-scenes look into their companies and showcase the relatable personas that make a brand seem more authentic and human. INSIGHT: Modern youth are tired of pristine, perfectly-edited content and are gravitating toward social media influencers that are more raw, real, and relatable.TAKEAWAY: Brands shouldn’t only rely on perfectly-shot ads to promote their products and services; the worn-in running shoe, the ugly burger, and the beat up car all have stories to tell that can be even ...
Over The Influence Dec 12, 2019 ... the content is appropriate or not, the platform has tended to demonetize wide swaths of creators who had previously been making money by running ads. As Vox noted: "These days, a career making money via AdSense dollars alone is increasingly implausible, and now YouTubers often aim to transition into more traditional forms of entertainment, or supplement their incomes through merch, sponsored content, or crowdsourcing."Instagram Hiding Likes Instagram announced this fall that it's experimenting ...
To Your Heart's Content Sep 18, 2019 ... trend is also borne out in the increasing popularity of ambient videos. Videos of rainstorms, waves, and running water combine auditory and visual elements to generate relaxing background noise (and there are even relaxation videos geared toward dogs. Similarly, classical music is experiencing a resurgence, as modern youth seek out calming music to listen to while studying or working. Streaming fireplaces—complete with the flicker of flames and crackle of logs—have also taken off in ...
No Money, More Problems Sep 16, 2019 ... OVERWORKED AND UNDERWATERYs are increasingly overwhelmed and burned out over financial concerns, feeling like they're running an endless rat race: working hard, trying to pay down debt, attempting to save for the future, but feeling it's all to no avail. When it comes to debt, they feel like they're on a treadmill but never truly moving forward. To wit, 69% of Ys in the U.S. and UK are often stressed about finances, more so than any other generation; meanwhile, 70% of UK Ys and 65% of U.S. Ys worry they ...
Multigenerational Marketing Tips Mar 15, 2019 ... available to consumers via its running app, but it also offers numerous forms of content for people to engage with to feel connected to the brand whenever they want. For instance, Nike recently created a podcast with Interrsport for aspiring runners.How Nike Makes Consumers Feel Like They Matter vs. Just Trying to Sell To Them Nike shows that it's not just trying to sell to consumers by creating ads that highlight its values over its products. Most notably, its ad with Colin Kaepernick demonstrated that ...
There's No Place Like Home(town) Dec 11, 2018 ... who called LA home.Bullzerk Local custom t-shirt brand Bullzerk is so tapped into the cultural conversation of all things Dallas that hours after the NFL announced the six-game suspension of Dallas Cowboys running back Ezekiel Elliot the brand created a “FREE ZEKE” t-shirt, with the caveat that the brand doesn’t condone Elliot’s actions, even as it expresses exasperation with the length of the ban.HOMETOWN PRIDEWhen it comes to hometown pride, half of Trendsetters in the UK and U.S. (55% and 49 ...
Home & Away Entertainment Trends Dec 06, 2018 ... drive Jack from Texas to California after he’s kicked out of his nursing home. The journey on the road allows the daughter and father to finally confront their issues and reconcile their past.Better Start Running Harley and Stephanie are forced to go on a road trip after Harley inadvertently kills his boss after he catches him sexually assaulting Stephanie. The pair are joined by Harley’s grandfather and a philosophical grifter. The band of misfits form a bond as they outrun a pair of overzealous ...
Home & Away Work & Commuting Trends Dec 04, 2018 ... Monday when the train wasn’t running.Surf AirThe airline, which launched a subscription service in the U.S. in 2013, expanded to the UK this year, offering business travelers unlimited flights for £1,750/month. These flights are offered on small private jets; Surf Air has ordered 45 eight-seat planes for this purpose.SkyHiFor $199/month, a SkyHi subscription allows users to book up to five one-way flights on various airlines within 1,500 miles of their current location. Additional flights can be ...
Tricks Of The Trade-Off Sep 23, 2018 ... young consumers are relieved at the chance to save time and not go out of their way, they don’t want technological convenience over human interaction all the time, particularly as 64% of youth in the UK and 60% in the U.S. worry about digital devices taking over society. They'll sacrifice the human element in situations where they don't need a meaningful experience and when they simply have a Need For Speed, such as running errands or navigating public transportation. Yet, even when choosing to go ...
