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Macrotrends

The Cassandra 2022 OutLOOK

... The Top Trends Defining Youth Culture in 2022Welcome to Cassandra's 2022 Outlook. We recommend viewing the following slideshows in full screen mode.SEEING THROUGH THE ALGORITHMThe algorithm doesn’t drive us; we drive the algorithm–because we know it’s there. TRUST HAS LEFT THE CHATIt’s been building for a while, but trust in institutions including science, government, media, and big tech have all but disappeared. EMERGENCY URGENCYIn 2021, we ran out of names for hurricanes, ocean levels are now ...

No Joy in Division

... “out” group (them). Today, not only do we feel more firm in our own views, but we see the “other” as more negative, according to the Annual Review of Political Science. This concept of social categorization drives us to discriminate, stereotype, and propagate prejudices.Set amongst a backdrop of vulgar vernacular, online echo chambers, and mayhem due to misinformation, youth’s ideologies stand to grow further apart. The ensuing extremist policies, government shutdowns, social media spats, and ...

The Direct Connection

... DTC brand because it’s innovative. In an already oversaturated market filled with much of the same, brands that demonstrate innovation, whether it be through the materials they use or the science they incorporate, will stand out. Take Casper for example, the DTC mattress brand whose slogan is “the best bed for better sleep.” As part of its messaging, Casper educates consumers on the innovative sleep technology that goes into every mattress it makes; the brand even calls its customer service ...

Portraits Of A Generation

... about?Please select your top 5. Music | Gaming | Learning/education | Social media | TV shows | Movies | Cooking/food/ restaurants | Nature/the outdoors | Shopping | Fashion/style | Religion/spirituality | Reading | Health & wellness | Travel | Technology | Fitness | Art/design | Sports | Beauty/grooming | Volunteering | Digital culture (e.g., blogs, memes) | Politics & Social Causes | Science | News & Current Events | Live events (e.g., concerts, festivals, plays ...

Opportunity Knocks

... recently.Washington The state of Washington also offers a loan reimbursement program to new residents. It applies specifically to post-grads paying off loans in certain health-related fields, but the state offers up to $75,000, though there are stipulations. St. Clair County, MI This Michigan county north of Detroit offers post-grads in their late twenties with a degree in a STEAM-related (science, tech, engineering, arts, or math) field up to $15,000 to move there. Hamilton, OH This suburb of ...

Global Home & Away Trends

... as they lack this in their own neighborhoods, so too are young people in South Africa. This is evidenced in South Africa by the rise of local coding clubs, which offer a supplemental component to the area’s post-Apartheid education system, which often doesn’t meet modern technological standards and is ranked low globally. Coding clubs both bolster South African youths’ skill sets in the areas of math and science, two subjects that are most in need of improvement within South Africa’s education ...

Race To Zero

... and marine life in the area. Mars Science City Dubai is planning to build a space simulation city covering 1.9 million square feet that will provide “a viable and realistic model to simulate living on the surface of Mars.” The idea is to place a team inside for a full year to help explore different ways to improve on the possibility of life on Mars.JOINING THE RACE TO ZEROYoung consumers may be participants in the Race To Zero, but brands need to be the drivers leading the way. The ...

State Of The Art

... deeper and even richer experience because of A.I. rather than in spite of it.A.I. is a tool that is reshaping, rather than destroying, the creative industry, and needs to be positioned as such by the tech world that propagates it and the brands that utilize it. What constitutes “art” has been in a constant state of evolution and has long been in a symbiotic relationship with science. This partnership has been exemplified throughout the history of art, notably with the use of the Golden Ratio during ...

Future Of Entertainment

... takes place in a futuristic world with a new definition of what it means to be alive. Thanks to A.I. technology that can transfer a person’s consciousness and memories into a new body, immortality is attainable—for the 1%, that is.YouTube Red A.I. Docu-Series Robert Downey Jr. and Susan Downey are set to produce, host, and narrate a docu-series on A.I. that will debut on YouTube Red in 2019. The series will feature experts in the science, philosophy, technology, engineering, medicine, futurism ...