Retail 2.0: A.I., AR & VR Jun 20, 2019 ... Brandcon). Still, VR headsets are isolating, which is in direct contrast to what young consumers gravitate toward: social, dynamic shopping experiences. And VR use by major brands has lagged in the past year, so it remains to be seen whether this technology is a viable marketing tool. - Brands Using Virtual Reality to Educate and Inform - Macy'sThe department store rolled out VR capabilities for furniture shopping in nearly 100 of its stores. Customers in these locations can use a tablet to map the ...
Defining Generations Mar 26, 2019 ... Boomers, Gen Xers, Gen Ys, and Gen Zs experienced as they grew up. Within each wheel, adjacent external values work together to inform their internal values. For example, the convergence of tech advancements, such as smartphones and tablets, and pop culture trends, such as the rise of YouTube stars and social media influencers, during Gen Zs' adolescence have informed their internal value as creators. With these wheels, brands across all verticals can develop a deeper knowledge of each generation and ...
Tech Truths Mar 21, 2019 ... feel the need to always have their cell phone on them (only 30% of Boomers in the U.S. and 21% in the UK feel this way) and Boomers are the most likely of all generations to have purposefully left their phone at home when going out (48% in the U.S. and 42% in the UK), reaffirming that they don't depend on tech.Tech-Driven Behaviors: While the majority of Boomers are smartphone users according to the AARP, it's not their go-to device, unlike their younger counterparts. Boomers tend to use tablets or ...
Shop Talk Mar 17, 2019 ... when compared to their older counterparts—in the U.S., 52% of Ys and 46% of Zs prefer to shop online, whereas only 42% of Xers and 36% of Boomers feel this way. When they are online shopping, each generation’s behaviors around technology play a part. Ys and Zs in the U.S. are split half and half in their preference for shopping via a mobile device (e.g., cellphone, tablet) or a laptop/desktop computer, but Boomers and Xers greatly prefer a laptop/desktop computer, with 75% and 57 ...
Digital Wellbeing Movement Sep 18, 2018 ... Group Notification feature that allows users to manage them at once. Additionally, users can become more aware of how they use their smart devices with the new Screen Time dashboard which provides a breakdown of how much time people are spending on individual apps. Users can set time limits on certain apps to help curb their device usage.Google Google rolled out a suite of new features as part of its Digital Wellbeing initiative. Android and tablet users with the latest version of its mobile OS ...
The Invisibles Sep 16, 2018 ... become seemingly invisible. Taking this even further, "invisible home theaters are the new status symbols," as The Hollywood Reporter declares, where a screen isn't apparent when entering the room. Just as computers have moved from bulky desktops to laptops and tablets that can be tucked away, so, too, will TVs, whether physically or in the form of design that blends in.Demand for discreet technology extends well beyond TVs. Young consumers are seeking ways in which any piece of technology can look ...
Future Of Entertainment Sep 14, 2018 ... center and stream content onto their desktop. The company is also developing the Shadow Beyond app for iOS and Android, allowing gamers to stream to their smartphone or tablet. Subscribers pay $34.95 per month for access to the cloud service. Shadow is still in beta in California, but Blade plans to roll out the service across the U.S. by the end of October.Nvidia’s GeForce Now The gaming company Nvidia is developing a cloud gaming service called GeForce Now, which is currently in beta and available ...
Global Gaming Trends May 31, 2018 ... entertainment whenever they want to, from streaming movies on their tablets to scrolling through social media on their phones to downloading the latest best seller to their e-reader. In contrast to youth’s usual "I want what I want when I want it" mindset, appointment gaming is on the rise. App games that actually require players to stop what they’re doing and tune in at a specific time are taking off; the concept of a scheduled activity makes playing the game feel more like an experience rather than a ...
Global Analog Trends May 29, 2018 ... and continue its legacy.HP Sprocket Portable Printer Young people’s desire to possess physical copies of digital pictures has created a market for portable photo printers. HP’s best-selling Sprocket Portable Printer allows mobile device and tablet owners to print pictures straight from their camera rolls. The small, portable device uses Bluetooth technology to print two by three-inch photographs, mimicking the immediacy of an instant camera. Users can edit their photographs using ...
Personal Best Mar 18, 2018 fashion & beauty health & wellness grooming personal care skincare ... professional consultation to discuss which active ingredients will be most appropriate for the patient. The skincare professional completes an assessment on a tablet, which transfers the data to the D.O.S.E machine that mixes and dispenses the customized serum. A custom label is then printed for each consumer, including an expiration date and a bar code for easy reordering.EpigenCare EpigenCare was named one of the winners of Johnson & Johnson’s Digital QuickFire Challenge. The noninvasive at-home kit ...
