Future Of Travel, Transportation, & Infrastructure Sep 10, 2018 ... infrastructure for mobile 5G at 40 different sites.INNOVATIVE AREAS: TRAVEL & TRANSPORTATIONIn an age where innovations take off at lightning speeds, vehicles/transportation seem to be keeping pace with youth’s expectations, ranking #4 among U.S. Trendsetters and #5 among UK Trendsetters when compared to 22 other areas/industries. The travel and infrastructure (e.g., city planning) industries still have a long way to go in the eyes of young people today. When considering the same list of the top 23 ...
Category Lens Mar 18, 2020 ... documentary on a cause, we ask of you to spend two more hours of your time taking action?TRANSPORTATION (AUTO, TRAVEL, HOSPITALITY)Given that many purchases in the transportation and hospitality industries are higher ticket and more thoughtfully considered, Plurality & Polarization are important concepts as both Ys and Zs see their investments as particularly meaningful. In addition, the experiential nature of this category offers many opportunities for education and engagement. What if…...Brands ...
The Future Of Experiential Retail Jun 24, 2019 ... best serve its Manhattan clientele. Curated selections of IKEA furniture are merchandised as if they were set up in small apartments, and customers pay a flat fee to have their purchases shipped to them, saving shoppers from having to lug furniture home on NYC’s public transportation. Another inventory-less, showroom-style retailer called The Conservatory, located at Manhattan’s recently-opened vertical retail space in Hudson Yards, is staffed with on-site advisors and a private, by-appointment ...
Where There's A Will, There's Away Dec 10, 2018 ... clothes/shoes and accessories, as well as cancel product subscription services. Another third are willing to give up entertainment experiences (e.g. movies, concerts, sports games), take public transportation, take on additional work/jobs, or cancel cable TV. In each of these categories, women are more likely than men to be willing to make such sacrifices in order to prioritize travel.Which of the following, if any, would you do in order to travel?Select all that apply Give up buying new accessories ...
The Joyride Dec 07, 2018 ... experiences. This growing mindset has led to the revitalization of the road trip as young adults seek to create their own distinct path and see new places on the way to a final destination. This tendency to view the journey as a Joyride isn’t something that they’re just seeking on the road. Whether exploring a city during a layover or taking in scenic views on a boozy-themed train, modern youth are cultivating indelible experiences on all forms of transportation. As young people are notorious for ...
Home & Away Entertainment Trends Dec 06, 2018 ... the Missouri Ozarks is that Marty needs to launder $500 million in five years to conciliate the mob.Half of U.S. and UK Trendsetters have been inspired to travel somewhere based on something they saw on TV/in a movie.TRAVEL PAIN POINTSNearly one in three youth in the U.S. and UK consider boredom (i.e. while waiting for transportation or on transportation) and transfers/connections as pain points associated with travel.Which of the following, if any, do you consider pain points associated with ...
Home & Away Work & Commuting Trends Dec 04, 2018 ... with the hassle of parking, is often timely, but an issue arises with cost. Price is also an important factor when choosing methods of frequent transportation; 79% of young people in the U.S. and 78% in the UK, as well as 84% of U.S. Trendsetters and 83% in the UK, consider low cost to be important. Combining the importance of efficiency and low cost, ride share services are offering subscription programs that provide users the ease of car service with the money saving benefit of a membership. It’s ...
Home & Away Marketing Tips Dec 02, 2018 ... point of travel, and they’re looking to make the time between origin and destination more entertaining, especially the time they spend waiting for transportation. This desire to elevate their wait time provides an opportunity for brands to step in and transform the experience for their captive audience. Brands across all categories can position themselves in places like airports and train stations and offer travelers immersive experiences that allow them to enjoy rather than dread their downtime ...
Tricks Of The Trade-Off Sep 23, 2018 ... young consumers are relieved at the chance to save time and not go out of their way, they don’t want technological convenience over human interaction all the time, particularly as 64% of youth in the UK and 60% in the U.S. worry about digital devices taking over society. They'll sacrifice the human element in situations where they don't need a meaningful experience and when they simply have a Need For Speed, such as running errands or navigating public transportation. Yet, even when choosing to go ...
