The Urge To Splurge Mar 16, 2019 ... , DVDs) | Household electronics (e.g., TV, microwave) | Bars/clubs | Pet care | Travel (e.g., plane tickets, accommodations) | Digital media (e.g., ebooks, streaming services) | Home décor/furniture | Health/wellness (e.g., supplements, treatments) | Household supplies (e.g., cleaning supplies, toilet paper) | Sports/fitness (e.g., sports equipment, workout gear) | Vehicles (e.g., cars, bikes) | Children's items (e.g., diapers, kids clothing) | Garden/outdoor THE MOST ...
Home & Away Marketing Tips Dec 02, 2018 ... sentiment will find themselves winning the interest and trust of this cohort. BMW To promote its new X5 model at the LA Auto Show, BMW tapped their chief driving instructor to take the model on a 3,000-mile road trip spanning 11 states, with the goal of traveling in “one straight line” across the country. To capture the “Straight Line Drive” effort, BMW employed a 35-person crew, as well as six other vehicles, to edit and compile the footage from the trip into a 90-second film that debuted at the auto ...
Race To Zero Sep 22, 2018 ... publicized eco-friendly products and services, such as housing options, fashion choices, and vehicles, young people are also focusing in on zero waste—and they expect brands to help them achieve it. In addition to reducing their waste, brands also have to help reduce the time and effort it will take young consumers to participate in this movement, making it a convenient part of their lifestyle and thus making zero waste more realistic from a personal and societal standpoint. I reuse bottles and ...
Innovation Halo Sep 21, 2018 ... industries. Explore its recent initiatives in the past two years that help it stay innovative in young people's eyes. 2016: Domino's DXP (Delivery Expert) In 2016, 155 of the brand’s advanced delivery cars, DXP (Delivery Expert), hit the road. The vehicles contain warming ovens and storage areas for easy loading and unloading, and can carry up to 80 pizzas.2016: Zero-Click Ordering With the zero-click ordering system, hungry customers simply preload their preferred order into the Domino's app and then ...
Future Of Travel, Transportation, & Infrastructure Sep 10, 2018 ... seeing a rise in autonomous public transportation vehicles that can decrease traffic congestion, transportation costs, and carbon emissions while increasing access, safety, and lane capacity. The promise of self-driving vehicles appeals to modern youth, with 58% of youth in the U.S. and 53% in the UK, as well as 74% of Trendsetters in the U.S. and 66% in the UK, saying they have tried and/or are interested in trying self-driving vehicles. Indeed, modern youth are enthusiastic about these emerging ...
Purposeful Pop Jun 24, 2018 fashion & beauty media & entertainment activism causes and issues clothing movies music politics style TV ... , vehicles for entertaining consumers, modern media drives more than enjoyment. Social consciousness is at the core of creativity nowadays, and both the entertainment industries as an entity and the individual creators within it are producing content that includes this in its themes; 74% of young people around the world believe entertainment should be a platform for societal improvement. This increases to approximately eight in 10 young people in the U.S., Spain, China, India, Indonesia, Nigeria, and ...
BrandCon Mar 21, 2018 education marketing media & entertainment branding events ... about your brand and what it represents. - BrandCons Around The World - Jaguar Land Rover's Tech Fest In fall 2017, Jaguar Land Rover hosted Tech Fest, an event in London showcasing new technologies and concepts it sees as the future of the automotive industry. Specifically, the event centered around electrification and autonomy, with interactive and immersive exhibits presenting innovations such as self-driving cars and vehicles controlled by drones. Jaguar Land Rover engineers and designers were ...
Side Buy Side Dec 12, 2017 marketing social life friends ... / technology | Food/ Beverages (non-alcoholic) | Clothes/accessories | Video games | Travel | Health/ fitness | Beauty/ grooming products | Alcohol | Footwear | Vehicles/ rideshare | Home goods/ home care | Pets/petcare FOLLOWING FRIENDSAs far as brands are concerned, youth may take a leap if their friends do. One in three U.S. youth and one in four UK youth have tried a new brand because a friend told them to, and on the flip side, one in 10 young people in the U.S. and UK have stopped using a ...
The Right Moves Sep 16, 2017 home money transportation travel ... essential amenities and then some have transformed them from fun vacation vehicles to practical mobile homes. However, mobility isn’t always the driving factor behind getting in the driver’s seat. While the potential of moving from place to place is appealing, the low cost of living is even more so, and young RV owners aren’t always hitting the road. RV communities have come together to build a neighborhood in a stationary location, as one did in Brooklyn in 2011 before being disbanded due to legal ...
Eco-Exhibitionists Sep 14, 2017 design home technology appliances cars ... with such innovations, which are often design-forward and shareworthy. Like a new form of Scandinavian design where form meets function in a wholly unique way, sustainable design embodies a slick new aspirational aesthetic. This shift is poised to impact not only the types of vehicles, appliances, and homes youth find aspirational but also the very locations they choose to live, work, shop, and hang out. Brands that adopt such advancements and aesthetics will be better poised to earn the loyalty of ...